Course Overview
A beginner-friendly practical course for students and early founders who want to understand how small businesses are planned and improved.
What students will learn
- Plan a simple business model
- Understand customers
- Prepare basic pricing
- Create an action roadmap
Curriculum
- Module 01Business Basics
Learn how ideas become offers, customers, operations, and revenue.
Practice: Map a simple business idea.
- Module 02Customer Understanding
Explore customer problems, buying reasons, and simple research habits.
Practice: Create a customer problem sheet.
- Module 03Pricing and Operations
Study basic pricing, cost thinking, delivery process, and service clarity.
Practice: Prepare a starter pricing plan.
- Module 04Growth Roadmap
Build a practical next-step plan for testing or improving a business idea.
Practice: Create a 30-day business action plan.